Fraternity Records, out of Cincinnati, was started in the early 50s by Harry Carlson, the director of a photographic studio. The first forty releases through the new imprint were mainly MOR titles, reflecting Carlson's late introduction to the music business. However by 1957 the joint had started to jump, and the wild, wild sounds of that rock'n'roll music were pounding out of the Fraternity office. A whole collection of cool cool cats cut sides for Fraternity-.-Dale Wright went top 40 in 1958 with the neat "She's Neat", Carl Dobkins Jr. rattled off two sides in Nashville with the Jordanaires, in between Decca singles, and of course Bobby Bare became Bill Parsons for the No. 2 sound of "All American Boy". Then again there was Sparkle Moore, representing that rarely heard breed, the wild wild woman of rock'n'roll.
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